Decision Matrix Bidding in Your CRM – Lumen Business Strategy

Optimising Your Bidding Process with Decision Matrix Integration in CRM: A Lumen Business Strategy 25 Years of Innovating in Tech, Construction, Engineering, and Mining Welcome to Lumen Business: Unlock the power of informed decision-making in construction, engineering, mining, and subcontracting. Celebrating 25 years of industry leadership, Lumen Business blends deep expertise with pioneering technology solutions. … Read more

Lumen’s Advanced CRM Strategy: Transforming Business Operations and Sales Planning Process

Why Choose Lumen’s Advanced CRM Strategy? Introduction:Discover Lumen’s CRM. Not just tools, but a path to real results. Transform your business today. Revolutionize Sales with Advanced Funnel Strategies Our CRM, featuring Gap, Challenger, and SPIN models, opens doors to future sales excellence. We’re not just about the ‘what’ – we delve into the ‘why,’ paving … Read more

Industry Insider vs. Outside Innovator: Navigating Sales Team Hiring

Introduction: When building a high-performing sales team, businesses often grapple with a key decision: should they hire experienced industry insiders or seek fresh perspectives from other sectors? This blog examines the advantages and disadvantages of each approach, providing insights to help you make an informed choice that aligns with your business objectives. Hiring Industry Veterans: … Read more

Mastering Sales Talent Acquisition from Competitors

The Strategic Advantage of Hiring Sales Talent from the Competition Introduction: In today’s fiercely competitive business landscape, companies continually seek strategic advantages to stay ahead. One critical area of focus is the hiring of sales professionals. An increasingly popular, yet complex strategy involves recruiting sales talent from competing organizations. This approach not only promises numerous … Read more

Mastering B2B Sales with Smart CRM Strategies

Introduction: B2B Sales Operations Planning (SOP) is key to growth. It’s complex and filled with subtle challenges. Our blog takes a fresh look, focusing on each Deal in SOP. We dive deep into each sale, understanding when and why issues happen. This insight lets businesses quickly adapt and thrive in competitive markets. We’ll show how … Read more

Zoho CRM Lessons from Joshua Bell’s Subway Serenade

Introduction: The story of Joshua Bell playing violin in a Washington D.C. metro station is a famous social experiment that took place in 2007. Bell, an internationally acclaimed virtuoso violinist, played incognito for about 45 minutes during morning rush hour. Despite his exceptional skill and a Stradivarius violin, most commuters hurried past without stopping to … Read more

Can Zoho SalesIQ be the bridge between Marketing and Sales?

Customers often require a unique link between their CRM and website to gather customer insights and understand their buying behaviour Over the past 12 years, Lumen has helped hundreds of enterprise customers implement Zoho CRM, and one of the challenges they commonly face is how to effectively connect their marketing and sales departments. As experts … Read more

3 common mistakes with sales operations planning

3 selling mistake with Zoho CRM implementation

3 typical Sales Operations Planning mistakes As someone who has worked with countless CRM systems, I’ve seen firsthand how organisations can make common mistakes with their sales process. While a new CRM system can certainly bring benefits and efficiencies, it’s important to remember that the system will only reflect what the organisation is already doing. In this article, … Read more

What is the difference between Market Intelligence and Marketing Intelligence?

The scope of Market Intelligence In our opinion Market Intelligence is a more strategic understanding of the market, it includes a market understanding of your: Customers, Suppliers -supply chain, External factors could affect your business, Technology scouting And it is including a competitive understanding of your Competitors: Organisations Changes Strategy HR The process is based on analysing … Read more

3 Tips for Keeping Your Sales Staff Happy and Motivated

How to reduce turnover, and keep sales staff There are three key ways to reduce turnover and retain sales staff. Keep a team of motivated sales staff and you’ll have a team of happy sales staff. Get Inbound Leads Get Qualified Leads Ensure your staff can close the Deal easily Get Inbound leads Motivated sales … Read more

Decision Matrix Bidding in Your CRM – Lumen Business Strategy

Lumen’s Advanced CRM Strategy: Transforming Business Operations and Sales Planning Process

Industry Insider vs. Outside Innovator: Navigating Sales Team Hiring

Mastering Sales Talent Acquisition from Competitors

Mastering B2B Sales with Smart CRM Strategies

Zoho CRM Lessons from Joshua Bell’s Subway Serenade

Can Zoho SalesIQ be the bridge between Marketing and Sales?

3 common mistakes with sales operations planning

What is the difference between Market Intelligence and Marketing Intelligence?

3 Tips for Keeping Your Sales Staff Happy and Motivated

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