AI-Driven SEO Strategies for Google & LLM Rankings

AI-Driven SEO Strategies for Google & LLM Rankings

Blog Navigating the New SEO Landscape: Strategies for Success in the Age of AI If your website traffic isn’t hitting the numbers you’d like, you’re not alone. The world of SEO is undergoing a seismic shift, driven by artificial intelligence (AI) and evolving user behaviors. But here’s the good news: these changes aren’t just challenges—they’re … Read more

Lessons from Will Guidara’s Proven Strategies: How B2B Businesses Can Boost CRM Success 

Learn how B2B businesses can enhance CRM success using Will Guidara’s gap-finding and process-driven strategies, with Lumen’s sales training and Decision Matrix

Blog How B2B Businesses Can Learn from Will Guidara’s Recipe for Success to Supercharge CRM Implementation Introduction: The Art of Standing Out Will Guidara took Eleven Madison Park from #50 to #1 on the World’s 50 Best Restaurants list by redefining hospitality. His secret? He didn’t just compete—he found gaps where competitors fell short and … Read more

How AI is Revolutionizing Medical Diagnostics and Empowering Patients

How AI is Revolutionizing Medical Diagnostics and Empowering Patients

Blog In today’s rapidly evolving healthcare landscape, Artificial Intelligence (AI) is playing a pivotal role in transforming diagnostics. No longer confined to specialist tools or clinical trial analysis, AI is now empowering individuals with timely insights, personalized data, and actionable health information. Here’s how AI is reshaping healthcare and giving more control to patients than … Read more

Why Should NZ Prioritize R&D to Keep Young Talent?

Why Should NZ Prioritize R&D to Keep Young Talent

Blog Why New Zealand Must Increase R&D Spending to Keep Young Talent New Zealand is renowned for its breathtaking landscapes, innovative spirit, and world-class research in agriculture, environmental science, and biotechnology. However, when it comes to research and development (R&D) investment, we’re lagging behind other developed nations—and it’s costing us our brightest young minds. Read … Read more

Mastering the Messy Middle for B2B SEO: Topical Authority, Buyer Intent & Conversion Strategies

Mastering the Messy Middle for B2B SEO: Topical Authority, Buyer Intent & Conversion Strategies

Blog Navigating Google’s “Messy Middle” in B2B Marketing: Strategies for SEO, Topical Authority, and Intent-Driven Funnels Google’s “Messy Middle” research reveals that buyers loop between exploration (expanding options) and evaluation (narrowing choices) until they commit—a process amplified in B2B due to multi-stakeholder decisions, long sales cycles, and complex information needs. For B2B marketers, reconciling this … Read more

Lumen Challenges SciTechDaily: Inclusive CRM Training vs. Simplified Interfaces

Lumen Challenges SciTechDaily Inclusive CRM Training vs. Simplified Interfaces

Blog In Response to SciTechDaily: Rethinking Simplified Interfaces with Inclusive, Tailored Solutions A recent article on SciTechDaily argued that a lack of intelligence—not merely insufficient training—is behind why some people struggle with computers. While that analysis has its merits, Lumen firmly believes that the solution lies not in oversimplifying interfaces, but in adopting a responsive, … Read more

How To Eliminate Age Bias When Hiring Older Workers

Eliminate Age Bias in Hiring With Lumen's Cultivo Business Culture

Blog Why Does No One hire older workers? Eliminate Age Bias in Hiring With Lumen’s Cultivo Business Culture While Other Companies Struggle With Training, We Engineered It Out The Problem Others Face Most organizations treat age bias as an HR issue to mitigate through policies. At Lumen, our Cultivo business culture eliminates it systemically by … Read more

AI Fraud Detection & Insurance Innovation: Build Custom In-House Solutions

AI Fraud Detection & Insurance Innovation Build Custom In-House Solutions

Blog Why to build your own AI Building an internal AI system gives insurers full control to tailor fraud detection to their unique data, processes, and regulatory needs. It leverages in-house expertise, ensures IP ownership, and enables rapid adaptation to new fraud patterns. With the flexibility to innovate, insurers can stay ahead of threats and … Read more

AI Fraud Detection in Insurance: Combating Digital Transformation Risks

AI Fraud Detection in Insurance Combating Digital Transformation Risks

Blog Navigating Digital Transformation and Fraud Risk: How AI is Equipping Insurers to Win the Fight The digital shift in insurance brought significant improvements in customer engagement and operational efficiency. Online applications, self-service portals, and automated claims processes enabled insurers to meet evolving consumer expectations with speed and scale. For many policyholders, the ability to … Read more

AI-Driven Detection & Customer Integrity: Revolutionizing Business Performance

AI-Driven Detection & Customer Integrity Revolutionizing Business Performance

Blog AI Solutions for Detection and Customer Integrity: Transforming Business Performance https://youtu.be/WljHqYNhcaA Artificial Intelligence (AI) is revolutionizing how businesses maintain customer trust and detect suspicious behavior across industries. From finance and insurance to healthcare and e-commerce, AI-powered detection systems offer a powerful edge in protecting operations, improving integrity, and accelerating growth.   At Lumen Business, … Read more

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