MailChimp ® is a popular email marketing service provider. It is a flexible web-based application that has over 7 million users who send over 10 billion emails each month.
The software has many great features including subscriber profiles, automation and personalization, flexible design options, and advanced analytics.
The subscriber profiles of MailChimp ® allow you to gain insights about your subscribers and collect all the information about them in one convenient place. Here you can also add notes and previous conversations with your customers to keep on file.
The automation and personalization feature of MailChimp ® help you to group similar work and to send emails at the optimal time. MailChimp ® can also recommend the optimal time to send emails based on historic performance data.
MailChimp ® has easy-to-use design features that allow you to customize emails to ensure they fit with your brand. It also provides templates to help you get started on an email design. The multi-user accounts of MailChimp ® allow your team to collaborate on email design.
Analytics is a powerful tool that, when used correctly, can inform savvy decisions that boost business performance. MailChimp’s ® analytics will allow you to monitor sales and website activity. The analytics features also work well with Google Analytics.
MailChimp ® is constantly improving its product. It studies the data and routinely updates the software to take advantage of new data insights. It also intergrates with social media, WordPress, and CRM systems such as Zoho CRM ® and Salesforce CRM ®.
We are registered MailChimp Experts ® can teach you to run campaigns like a professional.